CTW logo

Taiwan/Korea Game Market Marketing Specialist (SNS) (on behalf of AinekoX)

CTW
Full-Time
On-Site
Taipei Xinyi District Taiwan

▍Company Overview:

We are a dynamic and rapidly expanding global gaming industry force committed to bringing our diverse portfolio to new markets.

As a Game Market Marketing Specialist, you will play a pivotal role in our international marketing team, focusing on pre-registration, post-release, and promotions to elevate our platform's popularity across the globe.

▍Job Overview:

As a Game Market Marketing Specialist, you will be responsible for strategizing and executing projects in the Taiwan/Korea markets. This includes pre-registration campaigns, post-launch plans, and collaborations with Japanese anime and manga publishers.

▍Key Responsibilities:

  • Pre-registration Promotion: Develop and execute promotion plans, manage press releases, and oversee various online advertisements (SNS, affiliates, etc.).
  • Post-Launch Promotion: Plan and execute promotions related to in-game events, and collaborate with Japanese anime and manga publishers on IP projects.
  • General Promotion Work: Manage YouTube content, organize giveaway events, and coordinate promotional merchandise.
  • Analyze display and listing advertisements, and interpret advertising service and distribution data.
  • Monitor and verify key performance indicators (KPIs) and implement improvement measures.
  • Undertake various game market-related projects based on skill sets and personal preferences.
  • ▍We Offer:

  • Autonomy and Ownership: Take full responsibility for the marketing of games distributed on our platform.
  • Goal-Driven Work: Utilize our in-house AI advertising tools to contribute to our growth in the global gaming industry.
  • Career Development: Quickly gain promotion opportunities based on contributions to international expansion.
  • Evolving Responsibilities: Customize your role based on personal skills, actively participating in shaping your career path.
  • *This role can be based in Taipei, Taiwan, or Tokyo, Japan.

    • English Proficiency: Business level or above
    • Marketing Experience: At least one year of experience, especially in the gaming industry
    • Deep Understanding of Advertising Services and Marketing in the Taiwan Market
    • Ability to Write Engaging and Creative Content in Chinese/Korean
    • Passion for Gaming with Knowledge of Gaming Terminology and Industry Language
    • Understanding of Japanese Anime/Manga (Otaku Culture)
    • Ability to Adapt to a Fast-Paced, Multicultural Environment with Constant Growth and Change
    • Flexibility to Handle Uncertainty and Prioritize Tasks

    Good to have

    • Japanese: Professional Proficiency (JLPT N1 or equivalent)
    • Web marketing experience (SEM, SEO, advertising operation experience, etc).
    • Writing press releases / copywriting experience
    • Japan-related experience

    • Free lunch catering
    • Free in-office coffee, tea, drinks, snacks, sweets & vitamins/supplements
    • Modern office space in the heart of Taipei, with views of Taipei 101
    • Industry-leading work-life harmony: overtime is rare and discouraged
    • Commute expenses covered
    • Diverse & international environment
    • Working hours: 09:30 – 18:30, Monday to Friday (in-office)